Last updated: November 2, 2025
eRucks operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). eRucks is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.
Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.
Personal Information We Collect or Process
When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified, so that it cannot identify or be reasonably linked to you. We may collect or process the following categories of personal information, including inferences drawn from this personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:
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Contact details including your name, address, billing address, shipping address, phone number, and email address.
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Financial information including credit card, debit card, and financial account numbers, payment card information, financial account information, transaction details, form of payment, payment confirmation and other payment details.
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Account information including your username, password, security questions, preferences and settings.
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Transaction information including the items you view, put in your cart, add to your wishlist, or purchase, return, exchange or cancel and your past transactions.
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Communications with us including the information you include in communications with us, for example, when sending a customer support inquiry.
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Device information including information about your device, browser, or network connection, your IP address, and other unique identifiers.
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Usage information including information regarding your interaction with the Services, including how and when you interact with or navigate the Services.
Personal Information Sources
We may collect personal information from the following sources:
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Directly from you including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information;
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Automatically through the Services including from your device when you use our products or services or visit our websites, and through the use of cookies and similar technologies;
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From our service providers including when we engage them to enable certain technology and when they collect or process your personal information on our behalf.
How We Use Your Personal Information
Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:
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Provide, Tailor, and Improve the Services.
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Marketing and Advertising.
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Security and Fraud Prevention.
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Communicating with You.
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Legal Reasons.
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How We Disclose Personal Information
In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy, including but not limited to Shopify, vendors, and service providers.
Relationship with Shopify
The Services are hosted by Shopify. Shopify collects and processes personal information about your access to and use of the Services in order to provide and improve the Services for you. To learn more, visit the Shopify Consumer Privacy Policy.
Third Party Websites and Links
The Services may provide links to websites or other online platforms operated by third parties. We are not responsible for the privacy or security of such sites.
Children’s Data
The Services are not intended for children, and eRucks does not knowingly collect information from children under the age of majority in your jurisdiction.
Security and Retention of Your Information
No security measures are perfect or impenetrable. We retain your personal information only as long as necessary to provide our Services and comply with legal obligations.
Your Rights and Choices
Depending on where you live, you may have certain rights over your personal information, including access, deletion, correction, portability, and opt-out rights.
To exercise these rights or learn more, visit Shopify’s Privacy Portal.
Complaints
If you have complaints about how we process your personal information, please contact us using the details below.
International Transfers
We may transfer, store, and process your personal information outside your country. Transfers from the EEA or UK are protected by appropriate safeguards, such as Standard Contractual Clauses.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons.
Contact
Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please call or email us at support@erucks.com or contact us at:
eRucks
PO BOX 427
Roselle Park, NJ 07204
United States
For the purpose of applicable data protection laws, we are the data controller of your personal information.